rollout

rollout [rol·owht] n. a ritual act of rolling a person/s out of bed and spiriting him away for some activity; predicated on stealth & surprise beforehand, but commotion & noise during the actual event; may qualify as hazing. *pl. rollouts. {pop culture vernacular}

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See: http://www.stanforddaily.com/2014/10/10/why-rollouts-need-to-end-on-campus/.